Welcome to Task 3!
The performance of a salesperson is largely contingent on the complex interchange of a myriad of factors. These factors can range from personal characteristics, to motivation, to perceptions of the job. As a sales manager it is of fundamental importance that you have a clear understanding of a salesperson performance in order to be successful in your efforts to optimize the performance potential of the sales department.
Read chapter 6 in the textbook.
What are your perceptions of the salesperson’s performance of specific sales-related behaviors?
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