for paper: analyzing the persuasion tactics used in an advertisement (one of the following two), APA, 5-6 pages
- Spotify – ‘Let the Song Play’: https://www.youtube.com/watch?
- UN World Food Programme – Feed Our Future: https://www.youtube.com/watch?
v=3hnlUhbmniQ&feature=youtu.be [IMPORTANT NOTE: ignore the coming to cinemas part in the last few seconds]
- Identify and analyze THREE important persuasive features in the ad
- Use outside research: find and discuss the findings of at least TWO published empirical studies to support your arguments