5 page feasibility plan summary

I need a summarized 5 page APA style format feasibility plan supporting the attached files below. Also below you will find the grading rubric.

The feasibility plan includes a clear and concise description of a new business venture idea and examines in detail opportunities and consumer need it will fill. (10 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 8

1. The feasibility plan includes a marginally clear and concise description of a new business venture idea and examines in detail opportunities and consumer need it will fill.

2.0

Basic

Section Points Possible 8

The feasibility plan includes a partially clear and concise description of a new business venture idea and examines in detail opportunities and consumer need it will fill.

3.0

Proficient

Section Points Possible 9

The feasibility plan includes a clear and concise description of a new business venture idea and examines in detail opportunities and consumer need it will fill.

4.0

Exceptional

Section Points Possible 10

The feasibility plan includes an exceptionally clear and concise description of a new business venture idea and examines in detail opportunities and consumer need it will fill.

1.0 The value proposition outlines clearly the features that make the product or service attractive to customers and convincingly proves the idea will generate revenue. (10 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 8

The value proposition outlines poorly the features that make the product or service attractive to customers and hints that the idea will generate revenue.

2.0

Basic

Section Points Possible 8

The value proposition outlines somewhat clearly the features that make the product or service attractive to customers and suggests the idea will generate revenue.

3.0

Proficient

Section Points Possible 9

The value proposition outlines clearly the features that make the product or service attractive to customers and proves the idea will generate revenue.

4.0

Exceptional

Section Points Possible 10

The value proposition outlines very clearly the features that make the product or service attractive to customers and convincingly proves the idea will generate revenue.


1.0 The feasibility plan addresses the type of target market and describes in detail the types of consumers that will be targeted, listing the unique benefits of the idea. (15 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 12

The feasibility plan poorly addresses the type of target market and marginally describes in detail the types of consumers that will be targeted, listing the unique benefits of the idea.

2.0

Basic

Section Points Possible 12

The feasibility plan partially addresses the type of target market and partially describes in detail the types of consumers that will be targeted, listing the unique benefits of the idea.

3.0

Proficient

Section Points Possible 13-14

The feasibility plan addresses the type of target market and describes in detail the types of consumers that will be targeted, listing the unique benefits of the idea.

4.0

Exceptional

Section Points Possible 15

The feasibility plan exceptionally addresses the type of target market and exceptionally describes in detail the types of consumers that will be targeted, listing the unique benefits of the idea.


1.0 The Feasibility plan (1) includes a competitive analysis representing both direct and indirect competitors; (2) explains in detail the difference between competitors; (3) compares and contrasts each competitor to the new business venture idea. (15 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 12

The Feasibility plan (1) includes a marginal competitive analysis representing both direct and indirect competitors; (2) explains marginally the difference between competitors; (3) poorly compares and contrasts each competitor to the new business venture idea; and (4) provides few relevant images of recent competitive advertising with a descriptive explanation of the advertising.

2.0

Basic

Section Points Possible 12

The Feasibility plan (1) includes a partial competitive analysis representing both direct and indirect competitors; (2) explains partially the difference between competitors; (3) partially compares and contrasts each competitor to the new business venture idea; and (4) provides some relevant images of recent competitive advertising with a descriptive explanation of the advertising.

3.0

Proficient

Section Points Possible 13-14

The Feasibility plan (1) includes a thorough competitive analysis representing both direct and indirect competitors; (2) explains thoroughly in detail the difference between competitors; (3) thoroughly compares and contrasts each competitor to the new business venture idea; and (4) provides relevant images of recent competitive advertising with a descriptive explanation of the advertising.

4.0

Exceptional

Section Points Possible 15

The Feasibility plan (1) includes a very thorough competitive analysis representing both direct and indirect competitors; (2) explains very thoroughly in detail the difference between competitors; (3) very thoroughly compares and contrasts each competitor to the new business venture idea; and (4) provides superior images of recent competitive advertising with a descriptive explanation of the advertising.

1.0 The feasibility plan presents a break-even analysis with corresponding summary data. (10 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 8

The feasibility plan presents a very incomplete break-even analysis with corresponding very incomplete summary data.

2.0

Basic

Section Points Possible 8

The feasibility plan presents an incomplete break-even analysis with corresponding incomplete summary data.

3.0

Proficient

Section Points Possible 9

The feasibility plan presents an complete break-even analysis with corresponding complete summary data.

4.0

Exceptional

Section Points Possible 10

The feasibility plan presents an exceptional break-even analysis with corresponding superior summary data.


1.0 The feasibility plan contains a detailed conclusion of the new venture idea and a defensible determination of feasibility. (10 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 8

The feasibility plan contains a marginal conclusion of the new venture idea and a marginally defensible determination of feasibility.

2.0

Basic

Section Points Possible 8

The feasibility plan contains a marginal conclusion of the new venture idea and a marginally defensible determination of feasibility.

3.0

Proficient

Section Points Possible 9

The feasibility plan contains a detailed conclusion of the new venture idea and a defensible determination of feasibility.

4.0

Exceptional

Section Points Possible 10

The feasibility plan contains an exceptionally detailed conclusion of the new venture idea and a highly defensible determination of feasibility.

1.0 The feasibility plan included a list of recent, relevant, and properly formatted citations. (5 Points)

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 4

The feasibility plan included a very short list of recent, relevant citations, few of which were properly formatted.

2.0

Basic

Section Points Possible 4

The feasibility plan included a brief list of recent, relevant citations, some of which were properly formatted.

3.0

Proficient

Section Points Possible 4.5

The feasibility plan included a complete list of recent, relevant citations, most of which were properly formatted.

4.0

Exceptional

Section Points Possible 5

The feasibility plan included a lengthy list of recent, relevant citations, all of which were properly formatted.

1.0 The feasibility plan included a full and complete cover page. (5 Points)

No Description

0.0

No Submission

Points Equal 0

No Assignment Submitted.

1.0

Novice

Section Points Possible – less than 4

The feasibility plan included an incomplete and unprofessional cover page.

2.0

Basic

Section Points Possible 4

The feasibility plan included an incomplete and semi-professional cover page.

3.0

Proficient

Section Points Possible 4.5

The feasibility plan included a full, complete, and professional cover page.

4.0

Exceptional

Section Points Possible 5

The feasibility plan included a full, complete, and very professional cover page.

1.0 The feasibility plan is (1) professional in appearance; (2) organized (3) characterized by correct writing mechanics (e.g., spelling, grammar, punctuation, etc.); (4) contains all required sections; and (5) is at least 5 pages or more. (10 Points)

No Description

 
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