evidence-based leadership - Decision making and decision science

Can we say that people have true preferences, or do most choices in fact show revealed preferences that depend on the context of the decision, our ability to remember past experiences when deciding, and even the way the various options are presented to us?
How can an understanding of decision science (utilizing the evidence-based model) be applied to understand or influence real-world decisions in domains ranging from marketing and healthcare to public policy and disaster preparedness?

400 – 500 words.Cite in all posts, preferred method is APA. In addition, please note terms utilized in the Textbooks, please include 2- 3 terms.

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