Neuromarketing Discussion and Responses Assignment

Primary Discussion Response is due by Friday (11:59:59pm Central), Peer Responses are due by Tuesday (11:59:59pm Central).

Primary Task Response: Within the Discussion Board area, write 400–600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions with your classmates. Be substantive and clear, and use examples to reinforce your ideas.

Neuromarketing is a controversial marketing technique. Research the issue and respond to the following questions in your discussion:

Do you think neuromarketing is easier in an e-market environment?
Identify an example you see as neuromarketing.
How can neuromarketing be used in the financial management of Cyber-Health?
Take a pro or con position on the controversy surrounding neuromarketing.

Responses to Other Students: Respond to at least 2 of your fellow classmates with a replay of at least 100–200 words about their Primary Task Response regarding items you found to be compelling and enlightening. To help you with your discussion, please consider the following questions:

What did you learn from your classmate’s posting?
What additional questions do you have after reading the posting?
What clarification do you need regarding the posting?
What differences or similarities do you see between your posting and other classmates’ postings?

For assistance with your assignment, please use your text, Web resources, and all course materials.